How to: WordPress Redirect to Maximize SEO and Page Speed
From time to time, it is necessary to update the design of your website and content. This may include deleting some blog posts, merging categories, or even changing the site domain name. Therefore, you will need to lead visitors to a new page of your WordPress website or address.
This process, known as redirect, is necessary to ensure that your visitors arrive on the right page and maintain your search engine optimization (SEO) efforts.
This article will show you everything you need to know about WordPress redirecting, including how to set it up and how to minimize its use.
Before you continue reading this article, make sure your website uses wordpress hosting or other programs from a trusted web host. It usually provides features that help you set up WordPress redirects easily, even without coding.
What is WordPress Redirect?
WordPress redirect tells the browser to direct visitors from URLs that first clicked to different.
Usually, visitors will receive a message telling them about redirect, or they will be redirected automatically.
There are several types of URL redirect, such as:
⚫ 301 Redirect. Permanently move a page to a different URL. Use this when you change your domain name or delete a post or page.
⚫ 302 Redirect. Temporarily redirect visitors to another URL. It helps if you redesign the website or want to take visitors to a page available in their language.
⚫ HTTP to HTTPS Redirect. Force browsers to use the HTTPS version of your website.
Why WordPress Redirecting Is Important
WordPress redirecting influences key aspects of SEO and search algorithms.
If you change your domain name but do not set a redirect, visitors will encounter errors such as "404 not found". In addition to damaging user information, these errors will affect how search engines crawl the pages of your website.
Also, your page rank may be down as the site has an outdated structure and pages are missing. So, when done right, WordPress redirect can improve user experience and SEO.
In addition, WordPress redirect informs search engines about the new location of your content, allowing them to target the right page and go beyond the SEO standards of the old page.
Reducing WordPress Redirect
Setting the redirect for certain situations is important. However, unnecessary redirection adds additional steps to the HTTP request response cycle and causes round-trip delays.
That's because WordPress redirect can increase page load speed. For example, if a visitor typs in the site URL using HTTP, the browser will send a request to the HTTP version. After that, it will be redirected to the HTTPS URL, resulting in multiple file requests and longer upload times.
Another way to minimize redirect is to set the default link settings when you start building a website and before adding posts or pages. Make sure the URL structure is SEO and easy to use, so you do not need to change it in the future.
Also, use the appropriate URL startups, whether you are using subtitle, HTTP or HTTPS, and www or non-www domains.
If you are not sure how many redirects are available on your website, tools like Redirect Mapper Tool and Google PageSpeed help you identify it.
How to Set WordPress SEO Redirect
This section will show you how to set up redirects in WordPress using the plugin and editing .htaccess file.
Using the WordPress Plugin
Installing the plugin is an easy way to set up WordPress redirects.
Here, we will guide you to the redirect setup using the redirect plugin:
1. Start by installing and using the plugin in your WordPress dashboard.
2. Navigate to Tools -> Redirect to star setup.
3. Click the Redirect tab and press the Add New button.
4. Fill in the source with the targeted URLs and save the default query parameters. You can also leave the Group box as it is or click the Groups tab to edit your direct.
5. Complete the setup by clicking Add Redirect.
Note that this plugin can only redirect URLs within the same website. If this plugin does not meet your needs, a simple Website redirect plugin, for example, helps redirect an entire website.
Using Apache
Alternatively, set redirect by editing the .htaccess site file. This method offers as many options as possible to redirect to a different domain name, specific page, or HTTP to HTTPS.
However, this process is complicated and complicated, so it is best to back up your site before performing this process to avoid data loss.
To get started, find the .htaccess file - you may need to create one. Then, enter the lines of code below the line RewriteEngine On - add if necessary.
⚫ Redirect to a specific page within your website. Enter this code:
Redirect 301 /old-page.html /new-page.html
⚫ Redirect domain name to another. Paste the code below into your .htaccess file:
RedirectPermanent / http://www.new-domain.com/
Redirect HTTP to HTTPS. Enter the following lines:
⚫ RewriteCond% {HTTPS} is off RewriteRule ^ (. *) $ Https: // {HTTP_HOST}% {REQUEST_URI} [L, R = 301]
Make sure you change the example URLs into real ones. After editing the .htaccess file, click the Save button, and the redirect should work properly.
Conclusion
WordPress redirect helps you to move visitors from one URL to another. You may need to use them when changing a domain name, redesigning a site, or directing people to the HTTPS version of your WordPress site.
WordPress redirect can improve user experience and avoid identification problems if done correctly. Otherwise, it may cause delays or errors on your website. Therefore, be sure to use the redirect only if necessary.
In this article, you learned two ways to set up WordPress redirects:
⚫ Using a WordPress plugin, such as redirect and simple website redirect.
⚫ If you are using Apache, edit the .htaccess file.
Be careful when using redirects to your website and keep an eye on your performance to avoid broken links and other errors.
.jpeg)
1 Comments
Good digital news 👍
ReplyDelete